In rarerims defence, I enquired recently about a price on some alloys and got a speedy response. Even though they didn't stock the particular wheel I was after, they pointed in the direction of a competitor that did.
I know there have been a few members on here very happy with the service they have received off this member trader" At the end of the day, errors happy in all sectors from time to time - its how you deal with them thats important. I think an offer of the cheaper price along with some freebies to apologise was a fai gesture from rarerims.
Just my 2p.