Thanks for the comments so far guys, keep them comming.
We have no intention of trying to achieve a premium based on reputation, quite the opposite in fact.
We have spent some time over the past months looking at what the dealers and traders buy the cars at, we have even looked at cars at other locations on behalf of members on both forums and have been shocked by our findings.
Our basic principle is to provide a service to both seller and buyer, this should ensure both achieve a fair deal. At the moment the margin between purchase and sale is very significant and in our position unnecessary. We are looking to build a loyal customer base in terms of ongoing servicing and modification work, the profit margin on the car sale becomes less intrusive in this way.
We have studied closely the cars 350Z buyers are moving from and these will be our main target area.
We would hope to link prospective buyers who have no knowledge of us to investigate our reputation via the forum thus also generating a natural increase in the membership community.